Using Skimle for market research and customer insights
主讲人 Olli Salo37 minutes

Using Skimle for market research and customer insights

A practical webinar for market research and customer insights experts, where co-founder Olli Salo shows hands on how analysing open ended responses and individual interviews works, and how to launch a Skimle Ask study.

Skimle is a full-service qualitative analysis platform enabling the analysis of various types of qualitative data (interview transcripts, audio and video files, documents, databases and so on) with its rigorous qualitative analysis engine supporting flexible inductive, deductive and research question driven analysis. In this video Olli shows how the system works.

What you'll learn:

  • What defensible and transparent analysis looks like in practice
  • How Skimle users analyse open ended text
  • How visualisations and mixed methods analyses work
  • How to work with metadata
  • Creating your own qual-at-scale AI-assisted interview or survey
  • Skimle's affordable and flexible pricing setup

Who this is for: People conducting market or customer insights research in agencies, in-house teams or as freelancers and needing a power tool for that.

用 Skimle 深入挖掘您的数据

Skimle 会自动收集、分析并归类访谈、问卷回答、报告及其他定性数据。我们这款现代定性分析软件,把严谨透明的流程与 AI 的速度结合在一起。

上传文本或音频,用 Skimle Anonymise 去除敏感数据,自动生成类别与子类别,跨文档探索数据,并把数据导出为契合您工作流程的格式。由专业人士为专业人士打造,充分保护隐私并符合 GDPR。

免费试用 · 无需信用卡 · 完整方案每月 20 欧元起