Using Skimle for market research and customer insights
A cura di Olli Salo37 minutes

Using Skimle for market research and customer insights

A practical webinar for market research and customer insights experts, where co-founder Olli Salo shows hands on how analysing open ended responses and individual interviews works, and how to launch a Skimle Ask study.

Skimle is a full-service qualitative analysis platform enabling the analysis of various types of qualitative data (interview transcripts, audio and video files, documents, databases and so on) with its rigorous qualitative analysis engine supporting flexible inductive, deductive and research question driven analysis. In this video Olli shows how the system works.

What you'll learn:

  • What defensible and transparent analysis looks like in practice
  • How Skimle users analyse open ended text
  • How visualisations and mixed methods analyses work
  • How to work with metadata
  • Creating your own qual-at-scale AI-assisted interview or survey
  • Skimle's affordable and flexible pricing setup

Who this is for: People conducting market or customer insights research in agencies, in-house teams or as freelancers and needing a power tool for that.

Approfondisci i tuoi dati con Skimle

Skimle raccoglie, analizza e categorizza automaticamente interviste, risposte a questionari, relazioni e altri dati qualitativi. Il nostro software di analisi qualitativa di nuova generazione unisce un percorso rigoroso e trasparente alla velocità dell'IA.

Carica testo o audio, elimina i dati sensibili con Skimle Anonymise, crea automaticamente categorie e sottocategorie, esplora i dati su tutti i documenti ed esportali perché si inseriscano senza attriti nel tuo flusso di lavoro. Creato da professionisti per professionisti, nel pieno rispetto della riservatezza e del GDPR.

Prova gratuita · Senza carta di credito · Piani completi da 20 €/mese