Using Skimle for market research and customer insights
Præsenteret af Olli Salo37 minutes

Using Skimle for market research and customer insights

A practical webinar for market research and customer insights experts, where co-founder Olli Salo shows hands on how analysing open ended responses and individual interviews works, and how to launch a Skimle Ask study.

Skimle is a full-service qualitative analysis platform enabling the analysis of various types of qualitative data (interview transcripts, audio and video files, documents, databases and so on) with its rigorous qualitative analysis engine supporting flexible inductive, deductive and research question driven analysis. In this video Olli shows how the system works.

What you'll learn:

  • What defensible and transparent analysis looks like in practice
  • How Skimle users analyse open ended text
  • How visualisations and mixed methods analyses work
  • How to work with metadata
  • Creating your own qual-at-scale AI-assisted interview or survey
  • Skimle's affordable and flexible pricing setup

Who this is for: People conducting market or customer insights research in agencies, in-house teams or as freelancers and needing a power tool for that.

Grav dybere i dine data med Skimle

Skimle indsamler, analyserer og kategoriserer automatisk interviews, spørgeskemasvar, rapporter og andre kvalitative data. Vores moderne program til kvalitativ analyse forener en grundig og gennemsigtig arbejdsgang med AI'ens hastighed.

Upload tekst eller lyd, fjern følsomme oplysninger med Skimle Anonymise, opret kategorier og underkategorier automatisk, udforsk materialet på tværs af dokumenterne, og eksportér det, så det passer gnidningsfrit ind i din arbejdsgang. Bygget af fagfolk til fagfolk, med fuld beskyttelse af privatlivet og overholdelse af GDPR.

Gratis prøveperiode · Intet betalingskort · Fulde planer fra 20 €/måned